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TrueOffsets


In partnership with ecological and botanical experts, Rock ’n Renew has launched its own carbon offsetting and reforestation project, True Offsets. It implements the world’s most efficient natural carbon absorption model on the Hamakua coast of the Big Island of Hawai’i. True Offsets contributes to global cooling and heals a damaged eco-system by planting fast-growth, native species trees every month. Visit trueoffsets.com to plant your tree and learn how to reduce your impact on the planet.

Rock 'n Renew Blog

True Offsets

June 13, 2008


WHY OFFSET? Today, good business means green business. The public is now dramatically more aware of this. To remain competitive in this fast-changing new marketplace, it has become compelling for companies to re-examine their entire chain of systems and practices, from sustainability and nature of supply resources, selection of materials, energy usage & methods of generation, transportation distances and fuel sources, manufacturing processes, packaging, how they fit it with world ecosystems, their overall environmental footprint and, and how this all translates into a strong message which is understood by their customers.

What we are: The only carbon offset program that is fully accountable to the specific tree.

True Offsets has created a database of the specific carbon absortion rates of the trees we plant. We collect native seeds specific to the elevation of each planting.

What we do: Plant carbon absorptive trees. Perform energy audits. Develop and individually tailor programs for reducing, eliminating and finally achieving net negative contribution of environmental impact.

CONNECT YOUR OFFSET TO COMMUNITY RESTORATION AS WELL AS ECOLOGICAL RESTORATION.

Who we are: People who understand the essential synergy between ecology and economics.

Where we are: Moku Nui (Big Island) Hawai’i, NYC, Los Angeles, and outside your window

Why work with us?: Your carbon offsets should be a part of your companies identity. With True Offsets, we help you to integrate your sustainability efforts into your community.

SPONSOR A NATIVE FOREST RESTORATION ON THE HAMAKUA COAST, BIG ISLAND, HAWAI’

PLANT AN URBAN RAINGARDEN AND WATERSHED IMPROVEMENT PROJECT IN YOUR COMMUNITY OR ON-SITE AT YOUR RETAIL LOCATION.

DESIGN BETTER

ENGINEER BETTER

BUILD BETTER

REDUCE YOUR IMPACT

MOVE TOWARDS A RESTORATIVE MINDSET!

For more information and a personal assessment of your carbon offset needs, email Jonny@rocknrenew.com

 

 

 

A (peach) Tree Grows in Bayonne- Submitted by ktfinklea Itsyournature.org

May 29, 2008


Visit to the site of the Rock ‘n Renew Ecology Center w/ Browning School students and the N.R.D.C’s It’s Your Nature

Strapped for outdoor space around their Upper East Side school, the boys of the Browning School habitually venture out of the classroom to share in the vibrant green spaces New York City has to offer. One sunny Wednesday, I had the opportunity to accompany them on a different kind of outing. Thanks to Jonny Dubowsky of Rock ‘n Renew and two very cool science teachers, the fifth grade class of Browning got to escape the island of Manhattan and venture into the “wilds” of Bayonne, NJ where some exciting new prospects in Urban Ecology are blossoming.

Using an undeveloped lot as an outdoor classroom, Rock ‘n Renew is working to build an Ecology Center to house examples of local and seasonal agriculture, native plant life, and rainwater harvesting. By collaborating with students the center hopes to become a practical guide to sustainable livingletting students plan and implement best practices for the space and using the projectas a mentoring program to teach small business skills. Crops grown within the garden will be sold at markets in an effort to raise funds. Designed to be an example for future use of urban space, the Ecology Center in Bayonne will have one feature that most community gardens lack…a stage where bands like the Kaiser Chiefs, Everclear, Jonny Lives, and the Strokes may be set to perform. It will probably be one of the smallest venues for these bands, but the stage at the Rock n Renew Ecology Center will most likely be one of the “greenest” venues around.

During our day in Bayonne, I had a refreshing chance to watch as the boys of Browning dug in the dirt, played with earthworms, and drew plans for their ideal garden. While I have to admit I envy that these kids will learn from a young age the importance of conservation and sustainable use of the land, but what I envy even more their opportunity to get hands-on experience in implementing these practices. Had I been taught about rain gardens or rain water harvesting in my fifth grade science class, I’m sure I would have been one of the first to bug my parents to help start planting wetland edge vegetation and set up a capture system to catch storm run-off. By allowing kids to experience these practices, especially in the densely populated New York/New Jersey area, Rock N Renew is truly creating a generation of environmental stewards, ones who can hopefully have a say in the future urban spaces of our increasingly interdependent communities.

Alternative Spring Break: Honaka’a, Hawaii

April 28, 2008


Hawai’i! From blog contributor Jeff Plumblee, college senior from Clemson University:

The Rock ‘n Renew Spring Break in Hawai’i was a great opportunity. It helped me realize
that although it may seem as if one person can do very little towards helping the environment, when a group of passionate people join together, they make significant changes. Though I spent just a week in Honoka’a, I felt like a part of the community. I learned that many kids do care about
the environment and are willing to do their share if only they are taught how. I understood how my future profession—-civil engineering—-could have an impact on the environment, and on this trip, I learned valuable lessons and tools that will help me to be more environmentally-friendly in my work.

Also read what Scotty Batson, Rock ‘n Renew Director of Operations, had to say about his first experience with Rock ‘n Renew’s Alternative Spring Break:

The Alternative Spring Break program was one of the most educational and memorable experiences of my life. Not only did I enjoy learning about native plants, invasive species, and how to protect a natural landscape, I can honestly say that I was put in my place. Before working with Rock ‘n Renew, I never fully understood all the intricate elements that allow us to live and survive on this planet! The most important lesson that I took in was something I have been taught my entire life, but never properly applied until now. That is, no one person can change the world or even make it better, but if everyone takes responsibility for their actions and does their part to conserve, then together will can and WILL make a huge impact in protecting Mother Earth! Now that I am back on the mainland, I have taken all the small things I learned and applied them to my everyday life. I can honestly sleep well at night because I know I am taking care of my responsibilities. Want to join me?

Stay tuned for details on next year’s Alternative Spring Break in Honaka’a, Hawaii with Rock ‘n Renew.

Jonny Lives

Buy The Jonny Lives!
Album "Get Steady"

The Jonny Lives! debut full-length album, Get Steady is available though the band’s website. Click here to get an autographed copy!

A percentage of sales from each album sold through the band’s website will be put towards Rock n Renew.

Album includes guest appearances from Nick Valensi The Strokes), Sammy James Jr (The Mooney Suzuki) & Jody Porter Fountains of Wayne).

"Jonny Lives! is the epitome of the thriving New York garage rock scene”. -mtvU.com

“Combining raunchy guitars with catchy pop hooks, the band's debut album, “Get Steady,” plays like a soundtrack for the city. It's full of high-tension, electric exhilaration; all-night party songs offset with the occasional moment of acoustic tranquility.” -SPIN.com

» Read more about Jonny Lives! here.